Recent shifts in federal and state government policies
and directives, coupled with the growing influence and
support of several progressive ECP associations and
organizations have also spurred an interest in practice
management software among ECPs. Despite the presence of
these and other factors, a certain level of hesitation, if
not caution, toward software adoption still exists within
the ECP community.
Real and perceived barriers and resistance
Indeed, with so many vendor options, demanding home and
work-life schedules, as well as other business priorities,
for most ECPs the notion of implementing software can appear
to be somewhat of a daunting task. For others, it's merely a
matter of embracing change. While some ECPs recognize the
value and benefits software can bring their stores and
practices, there is a propensity for some to resist change
or simply fear new technologies.
Misconceptions and confusion about software are also
highly prevalent. Contributing to these misunderstandings
are a plethora of contrasting price structures, feature
options, training and support costs, and an array of
'custom-made' and 'off-the-shelf' developers, among other
things.
The reasons for software apprehension are thus both real
and perceived. However, they are not exclusive to the eye
care industry. Other medical fields have witnessed similar
experiences. In fact, computer and software implementation
in general is typically met with initial uncertainty or
trepidation. Remember that crazy idea called the World Wide
Web not so long ago? How about Windows or even the
Blackberry?
The fact of the matter is software can bring automation
and greater efficiencies, among other things. Moreover, the
so-called barriers mentioned above can easily be overcome.
Commitment, an open-mind, and a desire for change are really
all that is required. Once this is achieved, all that is
left is to determine which practice management software to
choose.
Choosing practice management software
Clearly, no two software solutions are the same. That is
why it is important to do your homework first. Always
explore your options before making such an important
business decision as implementing practice management
software. The following are just a couple of things to keep
in mind when considering practice management software:
Ease-of-use:
Make sure the software was developed with ease-of-use in
mind. In other words, ensure it is easy to navigate, and
hence user-friendly. An intuitive user-interface and
workflow design is very important. Such programs are easy to
learn and to use and ultimately they enable greater
productivity and efficiencies.
Programs with endless buttons and complicated text fields
are far too cumbersome and often counterproductive. They are
difficult to learn and tend to impede workflow productivity.
Remember, practice management software should make things
easier on you and your staff, not harder.
Features:
Determine the functionalities you require. In other
words, make sure the software handles all of the core
features you need to run your business (lab orders, CMS-1500
claims, POS, inventory, recalls, accounting, etc.). Worry
about bells and whistles after. Heeding this advice will
make things easier on you and your wallet.
Some programs are comprehensive while others offer basic
features and charge a premium for any additional features
you require. This can prove quite costly in the end. In
certain instances, additional features can be bundled
together. Thus, if a feature you require is included in
'Bundle A,' for example, and another feature you require is
included in 'Bundle B,' you may be required to purchase both
bundles. Keep in mind some vendors are particularly
accommodating and will do modest to significant
customization work, so don't hesitate to inquire.
Training, Support & Upgrades
Training and support is an essential, yet often
overlooked consideration when choosing practice management
software. A good software program should offer strong
training and customer support. Find out not only what the
customer support hours are, but how helpful, prompt, and
consistent the service is. Try calling the support number
yourself. Technical issues can arise; make sure there are
people available to help resolve them.
Know exactly what the support package entails. Just
because you pay a premium rate for customer support does not
necessarily mean you will receive premium service. Are
upgrades included with support? How often are the upgrades
delivered? Some vendors provide quarterly updates, for
example, while others are merely annual.
See if the vendor is responsive and accommodating to
user-feedback. In other words, does the vendor incorporate
its user's suggestions in future upgrades? Or how does the
vendor respond to special requests and/or customization?
Try it before you buy it
Take the software for a test drive. Most software vendors
give a trial period; so try processing actual visits and
other tasks to see how the software performs in a real life
setting. If you are not sure how to do something, then
request a personalized product demonstration.
Talk to current users
Request to talk with someone who uses the software. It's
always good to hear first hand what people with experience
have to say. Current users are typically quite honest when
it comes to what they like and what could be better about
the software they're using.
Price
Get a quote on the total cost of having the software
installed in your store. Are licenses sold per store
location or per computer? Are support and upgrades optional?
Are some of the core components you require included in the
price or are they extra (ie add-on features). Will you
require any additional hardware such as a dedicated server?
Data ownership
Oddly enough, not all vendors allow you full access to
your own data if you terminate or decide not to extend your
contract. Make sure if at some point you choice not to
extend your service agreement you'll still have access to
your data.
Implementation
A better understanding of the dynamics and so-called
barriers of practice management software is clearly needed.
While the considerations in the aforementioned paragraph are
by no means exhaustive they are an excellent starting point.
Taking the time to research, inquire about, and decipher
these and other similar considerations is especially
important. It helps dispel some of the myths surrounding
practice management software, provides you with a better
understanding about what software can do, and ultimately
helps you determine which software will best suit your
needs.