CONTINUING EDUCATION, 1 CE Credit – $9.99, 1 Hour, General Knowledge, Level 1, Release date: October 2007, Expiration date: October 31, 2012

 
 
 
 
 
 
 
 
 
 
 
 
ASK THE KING

Giving Back to the Profession...

The 'New and Improved' Mr. King
Paul R. King

Well, it's the last issue of the year. I hope everyone had a great Thanksgiving and I know most of you are looking forward to the upcoming holiday season. Just a word of advice, don't overdo the cookies and pie like I have been known to. Jeff said if I get any bigger I'll have to pay for ad space just to include my photo at the top of my column!

I just returned from the 2007 OLA convention in Indianapolis, and boy was I surprised. It was my first OLA and I'm not really sure what I expected, but this show was far beyond what I thought it would be. All of the exhibitors had very classy displays and seemed to go out of their way to make every one comfortable. The thing I liked most was the amount of time that the reps of each company were able to spend with their perspective clients. The show was an interesting mix of formal pomp and circumstance with a laid back style that only the OLA and its members could pull off. My hat is off to you all!

I would like to write this month about giving back. I'm not talking about putting a few coins into the red kettle, which, by the way, is not such a bad thing. What I'm getting at is, what have YOU done to improve the optical profession. This subject was spurred on by a letter that I received a few months back that I have been waiting for the right time to include in my column. With the New Years just around the corner, it might be time for us all to make a few optical resolutions.

Hello Fellow Opticians,

For the past few months I have been reading comments or shall I say put downs to our fellow optician. Well here is my two cents worth. I want to speak of passion, yes passion. Instead of having such a negative approach to the comments of Mr. King, we should be using our passion for the industry in a more productive manner. We know everyone is so proud of their ABO and their NCLE and we make sure we let everyone know just who we are and what we know. Let me ask you this. So what have you done with it? How many of you have contacted your state board when you know a company is allowing unlicensed opticians dispense glasses and or contacts.

How many of you stand up for your profession when the industry is reducing the pay by lower the amount of education and or experience needed to obtain a license? With the larger chains monopolizing the industry, the things that you are forced to do to the patients just to help the bottom line or to keep your job is just appalling. Passion is what more opticians need, passion for the trade, passion for our patients. Opticians need to stand together and to be there for one another. Share what you know with each other and be proud to do so. We don't need the negative. If you know something, well then, share the secret. Don't keep it to yourself. Upcoming Opticians can benefit greatly from your knowledge. All of you Opticians that have been around for the past 25 – 30 years have seen a lot of changes and in the next 20 years their will be a lot more changes to come.

Don't let our industry be torn apart by people or by companies that really don't care about it. Stand up and make a difference. Make a point to do something positive. Don't waste time on silly things, like being so negative. Get out their and make the profession shine. We only have ourselves to blame that if in 20 years the average wage of an optician is minimum wage and we no longer need a license to dispense glasses or contacts. Let us all make the changes necessary to start our profession moving in a positive direction.

Name and address with held by request.

After reading this letter, I felt as though I had to examine my own optical career. What have I done to improve the optical world in which we live and work? My response is not enough. I have never taken an active role in my state Optician association (OAO), nor have I been involved with the national (OAA). I - like most of you - work long and hard for what money I make and cringe at the thought of "giving" away my hard earned money. Prior to receiving the above letter, I was contacted by Pat Kuhl, membership director for OAO. She asked why I wasn't a member. My response to her was very "Ask the King" like. I was a smart ass, plain and simple. "The OAO has never done anything but take dues from its members; all they want is my money. What have they done for me?" Pat smiled and just reminded me the OAO is not "THEY" but "US."

Then she asked, "So, what have you done for OAO?" Nothing, not one damn thing, was the only response I could muster. OK, so I joined and attended my first division meeting, where I had the opportunity to meet Tom Hicks, President of Opticians Association of America. We had a conversation about my meeting with Pat. As the new President, he would like to see an increase not only in membership but also for members to take a more active role in the organization, and take "ownership" as Tom puts it. I have given my word to both Pat and Tom that I will take an active roll in the state and national organizations. I will do my best to support Opticianry and help out where I can. Now that my pledge is in print, what are you planning on doing? How will you give back? It does not have to be anything formal, it could be as simple as taking the time to show a young Optician a different technique on adjusting a frame. If you would like to know more about the OAA or your state organization feel free to drop me a line and I will put you in contact with the people who can answer your questions. Thanks as always for reading and remember to take care of your patients and send the customers to the other guys.

Paul R. King, ABOC/NCLEC LDO is an independent consultant specializing retail optical laboratory
and sales training and also works as an opti­cian for Tri-State Vision in Cincinnati, Ohio  asktheking@ECPmag.com

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