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EYE STYLES

Extremely Light Eyewear

What is extremely lightweight eyewear? It could fall into several categories: beta titanium, pure titanium, stainless steel, 3 piece rimless, and lightweight plastic or nylon, to name just a few. What they also have in common is their simplicity of design and the fact that they are extremely comfortable to wear and hypoallergenic, while offering endless scope for color combinations and individual solutions.

Tifosi Optics

The Tifosi Optics Envy™ is a sunglass you'll quickly forget you have on at all. Because the open-framed Envy is made of ultra-tough and durable Grilamid TR-90 and shatterproof polycarbonate lenses, it is light at just 21 grams. This sunglass also has hydrophilic rubber adjustable temples and nose piece and ventilated lenses for increased airflow and anti-fog. www.tifosioptics.com

LINDBERG

The Spirit collection has now been expanded to include new temple designs in titanium plate and acetate combined with beautiful new lens shapes. The new temples illustrate LINDBERG's perfect mastery of the latest and most advanced technologies in which thin elegant titanium and acetate parts are fused together to form unique eyewear temples. www.lindberg.com

MOREL

Lightec combines brushed stainless steel fronts with airy temples in a sanded double-coated acetate finish, giving the product a fluid and modern appearance. For women: the curvy and gentler shapes of the frame retrace a look with moderate lines and a light contemporary feel. The result is perfect harmony of lines and materials, providing men and women with a light, robust and comfortable product with character. www.morel-france.com

ProDesign

ESSENTIAL 1213-1219: Primarily created to complement small to medium sizes, ProDesign now introduces its new junior/petite adult range. Fashion meets timeless design in perfect balance, stressing that style has no age. www.prodesigndenmark.com

Jee Vice

Sweety: The vintage shape and lively hues add flavor to elegance. The frame has metal accents but is very light and thin to allow for a large field of vision. The shades are available in colors White, Black, Purple Fade, and Gold. The dark lenses can also be swapped out with prescription lenses at any point. Sweety's are made with TR90 frame material, which makes the glasses lighter and more comfortable. www.jeevice.com

BBH Eyewear

Style #820542: Available in Plastic and TitanFlex combination, 9 g only. It comes in three colors: 30 Gun/Black, 60 Matte Brown, and 70 Matte Blue, in size: 53-19-140. www.bbheyewear.com

Eastern States Eyewear

The Exces 3064 is one of the signature pieces of the “Don't Be Invisible” collection, and features TR-90 temples, and a new, highly flexible, easily adjustable material. It is available in black, green, brown, and burgundy and each temple has a specific design to match its coloration. www.eseyewear.com

Silhouette

The new Titan Minimal Art Special Edition line boasts unique, retro-futuristic lens shapes to frame their wearer's face. With two lens styles designed especially for women and two others for men, the collection allows each individual to express their unique personality. With a deliberately generous size, the lenses were made with a special coating to create a soft gold or silver sheen, emphasizing the exclusive appeal. www.silhouette.com

Cinzia Designs

With the success of the current Pocket Eye collection, comes a second generation filled with new shapes and colors along with the addition of a brand new sun reader style. Its telescopic temples and foldable frame come packaged in a compact aluminum case with mirror, making it easy to keep your readers by your side. www.cinziadesigns.com

Revolution Eyewear

Ed Hardy Lites are a rimless collection from Revolution Eyewear. Ed Hardy Lites are a 3 piece drill mount that uses Grilamid TR90, an extremely lightweight material. The temples have a unique 3 dimensional look. Also, the temple artwork resists staining that might be caused by make-up. www.revolutioneyewear.com

Modo

Linea is Modo's inspiration for design and color. This innovative sub-collection comprises Modo's most expressive designs and color palettes. Style 4012's block titanium fronts are matched with beta-titanium temples for extraordinary lightness, matched with flexibility and strength. www.modobiz.com

Silver Dollar Optical

Introducing the cld938 from the Club Level Designs collection, this combination rectangle shape frame features memory zyl temples that have the added benefit of spring action temples without the spring. This extremely lightweight frame focuses on comfort, fit and style for the guy on the go. Available in size 50-20-135 and in colors: khaki, chrome and tuxedo. www.silverdollaroptical.com

Tura

The T076 features a stainless steel rectangular shape front with linear temple design for a cutting edge look. It's available in sizes: 52-18-135 & 54-18-140. www.tura.com

Mykita

Two feminine berry shades, purple red and violet, color up MYKITA's metal collection. Applied in many coats by hand, the new lacquer colors will be available in female models Abby, Alma Jodie and Olivia. Alma violet has already proven itself to be a best-seller. 80's oversize trend setter Roxanne also convinces the younger girls in trendy violet. www.mykita.com

Ray-Ban

RB 8303: These rimless sunglasses boast a front with a highly original metal bridge: the perfect choice for those who love a sleek and simple look. Extremely lightweight and functional, with face-hugging contours, this model guarantees top comfort in any situation. www.ray-ban.com

adidas

Ambition is adidas' new, sport-inspired ophthalmic collection. Speaking to the active-lifestyle consumer, and incorporating high-end materials and innovative technologies, Ambition delivers the style, durability and comfort that consumers have come to appreciate from adidas Eyewear's sports performance sun products. All models feature the new Hybrid Memory Hinge™. www.adidas.com/eyewear

Combining the best in design, ground- breaking techniques, and high-tech materials, lightweight eyewear have super strength and flexibility. There are so many possibilities in selecting these frames for your customers. Lightweight eyewear is offered in a variety of colors that can emphasize a cool trendy statement. 

Amy Endo, ABOM, CPOT
AmyEndo@aol.com

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